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About
Firms are most competitive when focusing on their core competencies and objectives. Not when attending to the busy work of data: cleaning, transformations, and cross-system integration.

Crux was born from an industry-wide need for a solution to manage data. Our mission is to alleviate the burdensome parts of data so institutions can focus on the work that matters.
About
Crux was born to make data integration and management simple. Our experienced team of industry experts and engineers have developed a scalable efficient data solution.
A serial entrepreneur, Philip has over 30 years of experience creating data and analytics products for financial companies. He was once Head of Google Finance, Global Business Manager for FX at Bloomberg, and CTO of Thomson Reuters’ Financial and Risk Division. A patented inventor and avid adventurist, Philip recently completed the rugged Bridger Ridge Run—at 9,596 feet.
Philip Brittan
CEO
Philip Brittan
CEO
Philip Brittan
CEO
An experienced marketing professional with an affinity for strategic partnerships and experimental marketing. Prior to Crux, he served as Director of Partnerships & Marketing at YipitData, a fin-tech startup that provides alternative data research to institutional investors. He also created AlternativeData.org, a community platform for alternative data providers and investors. Pablo started his career in investment banking at Goldman Sachs in the Global Natural Resources Group. He's a Hoya living in New York City who is passionate about art and cycling.
Pablo Cerrilla
MARKETING
Pablo Cerrilla
MARKETING
Pablo Cerrilla
MARKETING
Team
Hover to
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We are a team of 50+ industry veterans, experts, talented engineers, and all-around cool people.
A seasoned business leader with over 20 years of experience in the financial services business, developing and delivering desktop solutions for financial market professionals. Providing market insight, thought leadership and strategic direction for Thomson Reuters' Global Wealth Management, Financial Advisors business and previously at Bloomberg as Global Product Manager for a variety of products.
Kimberly Farkouh
CLIENT SUCCESS
Kimberly Farkouh
CLIENT SUCCESS
Kimberly Farkouh
CLIENT SUCCESS
Ben has worked in the distributed architecture and big data wrangling space at Sun Microsystems, BGI/Blackrock, Trulia, Incapture, and most recently Citadel, where he led the data engineering team. Outside of work, Ben likes to tinker with microcontrollers and enjoy the outdoors with his family. Originally from London, Ben has lived in the Bay Area for eighteen years.
Ben Frank
ARCHITECTURE
Ben Frank
ARCHITECTURE
Ben Frank
ARCHITECTURE
Kesh spent the last 10 years at Bridgewater Associates managing various Technical Operations and Engineering teams focused on delivering reliable, robust and timely processes and infrastructure. Dedicated to the "NoOps" concept, Kesh focuses on building teams that not only have a keen sense of engineering, but also have the empathy and understanding for their operational counterparts. When he's not in the office, he's often tinkering with the latest in home automation, trying to find the state of nirvana between laziness and efficiency.
Kesh Iyer
DATA ENGINEERING
Kesh Iyer
DATA ENGINEERING
Kesh Iyer
DATA ENGINEERING
Delivering useful data has been John's passion for over two decades—constructing possibilities to enhance users' creative and analytical individuality. His experience lies at the intersection of asset management, investment banking, wealth management, and corporate, and he has worked around the world, including New York City, San Francisco, Hong Kong, and Zurich.
John Kelly
PRODUCT
John Kelly
PRODUCT
John Kelly
PRODUCT
Since his early days coding trading systems (in assembler!), Larry has been on the forefront of FinTech. From founding a quant hedge fund to starting BIDS to helping transform the NYSE Euronext, Larry loves to make an impact. He currently focuses on mentoring startups and recently helped launch GivingCompass, a curated site for all things philanthropy.
Larry Leibowitz
PRESIDENT, COO
Larry Leibowitz
PRESIDENT, COO
Larry Leibowitz
PRESIDENT, COO
Interested in joining the team?
SEE CAREERS
SEE CAREERS
Jonathan still misses his Sinclair ZX81 computer—but these days, he puts up with engineering large-scale distributed systems. He loves “rubber ducking,” sprint planning, fixing bugs, and keeping up with new technologies. Jonathan has worked at financial firms such as IBM and Lotus in Ireland and has held leadership positions at Barclay's Global Investors and BlackRock.
Jonathan Major
ENGINEERING & OPERATIONS
Jonathan Major
ENGINEERING & OPERATIONS
Jonathan Major
ENGINEERING & OPERATIONS
Elizabeth (aka Liz or EP) is passionate about making creative and effective data-driven solutions a reality. Her experience spans two decades working with commercial, technical minds at Goldman Sachs (as MD of Market Data Services) and AIG (as COO of Science). Elizabeth is a super-commuter and keen farm-to-tabler. Oh, and she loves goats. Her favorite one is named Leaf.
Elizabeth Pritchard
GO-TO-MARKET
Elizabeth Pritchard
GO-TO-MARKET
Elizabeth Pritchard
GO-TO-MARKET
Ashu wears a lot of hats at Crux. He's had a few stops along his journey here: travelling between Bombay and the Bay Area as an impact investor with Omidyar Network and living in Boston with Audax Private Equity. Ashu is a graduate of the Wharton School and in his spare time loves travelling, cooking, hiking, and reading (especially world history from interesting periods).
Ashu Sikri
CORPORATE STRATEGY
Ashu Sikri
CORPORATE STRATEGY
Ashu Sikri
CORPORATE STRATEGY
Marie is driven to inspire and develop high performing teams that last. She has a passion for learning, energy to solve problems and enjoys making the impossible possible. Her numerous global leadership positions in Finance, Operations and HR make her uniquely qualified to partner with her colleagues to make good decisions and deliver results. A Lehigh graduate with an MBA from NYU, Marie’s a Jersey girl and Springsteen fan. She loves mixing meaningful work with her life from the Shore where she lives with her husband and three children.
Marie Sonde
CFO
Marie Sonde
CFO
Marie Sonde
CFO
Team
Experienced veterans, industry experts, talented engineers, and generally cool people. Tap a person to learn more.
Philip Brittan
CEO
A serial entrepreneur, Philip has over 30 years of experience creating data and analytics products for financial companies. He was once Head of Google Finance, Global Business Manager for FX at Bloomberg, and CTO of Thomson Reuters’ Financial and Risk Division. A patented inventor and avid adventurist, Philip recently completed the rugged Bridger Ridge Run—at 9,596 feet.
Pablo Cerrilla
MARKETING
An experienced marketing professional with an affinity for strategic partnerships and experimental marketing. Prior to Crux, he served as Director of Partnerships & Marketing at YipitData, a fin-tech startup that provides alternative data research to institutional investors. He also created AlternativeData.org, a community platform for alternative data providers and investors. Pablo started his career in investment banking at Goldman Sachs in the Global Natural Resources Group. He's a Hoya living in New York City who is passionate about art and cycling.
Kimberly Farkouh
CLIENT SUCCESS
A seasoned business leader with over 20 years of experience in the financial services business, developing and delivering desktop solutions for financial market professionals. Providing market insight, thought leadership and strategic direction for Thomson Reuters' Global Wealth Management, Financial Advisors business and previously at Bloomberg as Global Product Manager for a variety of products.
Ben Frank
ARCHITECTURE
Ben has worked in the distributed architecture and big data wrangling space at Sun Microsystems, BGI/Blackrock, Trulia, Incapture, and most recently Citadel, where he led the data engineering team. Outside of work, Ben likes to tinker with microcontrollers and enjoy the outdoors with his family. Originally from London, Ben has lived in the Bay Area for eighteen years.
Kesh Iyer
DATA ENGINEERING
Kesh spent the last 10 years at Bridgewater Associates managing various Technical Operations and Engineering teams focused on delivering reliable, robust and timely processes and infrastructure. Dedicated to the "NoOps" concept, Kesh focuses on building teams that not only have a keen sense of engineering, but also have the empathy and understanding for their operational counterparts. When he's not in the office, he's often tinkering with the latest in home automation, trying to find the state of nirvana between laziness and efficiency.
John Kelly
PRODUCT
Delivering useful data has been John's passion for over two decades—constructing possibilities to enhance users' creative and analytical individuality. His experience lies at the intersection of asset management, investment banking, wealth management, and corporate, and he has worked around the world, including New York City, San Francisco, Hong Kong, and Zurich.
Larry Leibowitz
PRESIDENT, COO
Since his early days coding trading systems (in assembler!), Larry has been on the forefront of FinTech. From founding a quant hedge fund to starting BIDS to helping transform the NYSE Euronext, Larry loves to make an impact. He currently focuses on mentoring startups and recently helped launch GivingCompass, a curated site for all things philanthropy.
Jonathan Major
ENGINEERING & OPERATIONS
Jonathan still misses his Sinclair ZX81 computer—but these days, he puts up with engineering large-scale distributed systems. He loves “rubber ducking,” sprint planning, fixing bugs, and keeping up with new technologies. Jonathan has worked at financial firms such as IBM and Lotus in Ireland and has held leadership positions at Barclay's Global Investors and BlackRock.
Elizabeth Pritchard
GO-TO-MARKET
Elizabeth (aka Liz or EP) is passionate about making creative and effective data-driven solutions a reality. Her experience spans two decades working with commercial, technical minds at Goldman Sachs (as MD of Market Data Services) and AIG (as COO of Science). Elizabeth is a super-commuter and keen farm-to-tabler. Oh, and she loves goats. Her favorite one is named Leaf.
Ashu Sikri
CORPORATE STRATEGY
Ashu wears a lot of hats at Crux. He's had a few stops along his journey here: travelling between Bombay and the Bay Area as an impact investor with Omidyar Network and living in Boston with Audax Private Equity. Ashu is a graduate of the Wharton School and in his spare time loves travelling, cooking, hiking, and reading (especially world history from interesting periods).
Marie Sonde
CFO
Marie is driven to inspire and develop high performing teams that last. She has a passion for learning, energy to solve problems and enjoys making the impossible possible. Her numerous global leadership positions in Finance, Operations and HR make her uniquely qualified to partner with her colleagues to make good decisions and deliver results. A Lehigh graduate with an MBA from NYU, Marie’s a Jersey girl and Springsteen fan. She loves mixing meaningful work with her life from the Shore where she lives with her husband and three children.
Interested in joining the team?
SEE CAREERS
Locations
201 California Street
San Francisco, CA 94111
375 Park Avenue
New York, NY 10152
201 California Street
San Francisco, CA 94111
375 Park Avenue
New York, NY 10152
info@cruxinformatics.com
(415) 614-4400
(415) 614-4400